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Kate Cullen

  • Work
  • About
  • Accolades

Behind the Mac: Severance

Warning: This film contains spoilers of Season 2 of the Apple Original show Severance. Director Ben Stiller and lead editor Geoffrey Richman break down the important relationship between editing and storytelling as they dive into how the thrilling season finale of Severance was edited on Mac mini, iMac, and MacBook Pro.

HP

Apple Business Essentials

Mac mini

Apple Intelligence + Mac

When Apple Intelligence launched on Mac, I was responsible for working closely with the product marketing team to write the scripts for the Keynote films as well as ensure that the messaging was consistent across platforms.

Apple Event

HP

Introducing Madam President. In this film for HP four young people envision a future where anything is possible – even becoming the first female president.

BMW

Reputations aren’t given, they’re earned. No one knows that better than BMW.

Cottonelle

When it comes to skincare, we’ll do anything to take care of it. But what about the skin down there? Together with Cottonelle, we decided it was time to treat the skin you don’t see, like the skin you do. We created downtherecare by Cottonelle, a campaign that started an honest conversation about what we wipe with. 

Renew Life

Our guts are crazy powerful – they affect digestion, immunity, happiness and even memory. But the problem is, no one knows how important gut health is. Enter Being Human Takes Guts, a campaign aimed at promoting Renew Life Probiotics by showing how gutsy it is to be human.

Art Director: Franki Geib

Glad

When Glad made their toughest trash bag yet, we put it through the toughest test.

Liquid-Plumr

When tasked with creating product demos, we took a simple truth and turned it into a series of entertaining videos that showed how Liquid-Plumr takes the drama out of clogs.  

Art Director: Franki Geib

Fiat

To introduce the all new turbo-charged, two-seater convertible, we turned to the pages of Playboy to show that the Fiat 124 Spider was a car everyone could get behind.

Art Director: Franki Geib

 

Behind the Mac: Severance

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HP

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Apple Business Essentials

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Mac mini

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Apple Intelligence + Mac

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Apple Event

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HP

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BMW

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Cottonelle

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Renew Life

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Glad

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Liquid-Plumr

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Fiat

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